Put your brand in front of barefoot shoppers comparing options
Minimal List is a barefoot footwear directory for shoppers comparing brands, products, sales, discount codes and reviews. Request a free listing, or use a clearly labelled paid campaign for additional visibility. Rankings and finder results remain independent.
Make it easier for barefoot shoppers to evaluate your brand
A free listing gives your brand a useful home in the directory. Paid campaigns add clearly labelled visibility around a launch or promotion without buying editorial conclusions or ranking position.
A useful directory presence
Give shoppers one place to find your brand profile, listed products, current sales, codes and relevant reviews where we have them.
Promotion support
Current sales and reader codes can appear on the relevant hubs and may be included in the weekly Minimal List roundup.
A launch package when you need one
Product Spotlight adds a fixed campaign window across email and selected site surfaces, with paid placement clearly labelled Sponsored.
Reporting without inflated ROI claims
Paid campaigns include tracked links where available and a short summary of the reach and click signals we can actually measure.
Current surfaces and commercial boundaries
We would rather show the scope we can substantiate than publish an old subscriber or audience number.
Brands currently covered
240+A live count derived from the current Minimal List brand directory.
Minimal List roundup
WeeklyOne weekly email covering current sales, listed codes, reviews and directory updates - not a promised audience-size claim.
Paid placement is explicit
SponsoredPaid directory and campaign placement is labelled Sponsored rather than blended into neutral or editorial ordering.
Rankings and Finder matching
IndependentPayment does not change leaderboard calculations, Finder matching or the conclusion of an editorial review.
What paid placement looks like
Illustrative examples of brand, promotion and reporting surfaces. The exact campaign mix is confirmed before booking.
Barefoot Co.
PartnerFounded in 2018 · United States
Brand story
“Flexible leather everyday shoes for people who want barefoot feel without looking like trail kit.”
Free listing, Product Spotlight, or Brand Partner
Use the free listing for directory coverage. Product Spotlight is a one-off launch or promotion campaign. Brand Partner is the ongoing paid option.
Free Listing
Get your brand into the directory without buying placement.
No fee · best-effort updates
- Brand page in the directory A profile in the barefoot brand directory.
- Product listings where we have sufficient data We can add current products when the catalogue details are complete enough to list them usefully.
- Affiliate link and reader code support If you provide an affiliate relationship or current reader code, we can use it where relevant and clearly disclosed.
- Best-effort updates Free listings do not reserve campaign dates or include individual performance reporting.
Short form · no payment
Product Spotlight
A one-off campaign for a launch, new product or current promotion.
Flat fee · can be credited toward Brand Partner
- Honest review or clearly labelled sponsored spotlight The format is agreed before booking. Editorial review conclusions are never guaranteed; sponsored coverage is labelled as such.
- Two newsletter placements Two agreed placements in the weekly Minimal List roundup.
- Optional reader giveaway Included at no extra fee when it suits the campaign. You supply and fulfil the prize; we agree the mechanics before launch.
- 14 days on the sales or discount hub Used when you have a current sale or reader code to promote.
- 14 days of leaderboard sponsorship credit A clearly labelled sponsorship treatment on the leaderboards page. The ranking calculation itself does not change.
- 90 days of Sponsored directory placement Clearly labelled paid placement on relevant directory surfaces, including a featured slot on agreed country pages. It does not change Finder matching or leaderboard rank.
- Tracking and short campaign report Tracked links where available, code support, and a plain-language reach/click summary.
- Credit toward Brand Partner Upgrade within 30 days of the campaign report and the $199 Spotlight fee is credited toward the $399 annual plan.
Timing and deliverables confirmed before payment
Brand Partner
Ongoing sponsored presence and campaign support across the year.
≈ $33 / month billed annually
- Year-round Sponsored presence Ongoing clearly labelled paid placement on agreed directory and campaign surfaces.
- Priority help with launches and promotions We coordinate new products, current sales and reader codes for the relevant Minimal List surfaces.
- Recurring newsletter and hub opportunities Used when the campaign calendar and the promotion are a good fit; individual slots are not guaranteed indefinitely.
- Sponsored spots on selected pages Includes agreed country-page featured slots when a slot is available. Always labelled Sponsored. Rankings and Finder results stay independent.
- Tracked links and periodic reporting Reach and click signals where measurement is available.
Timing and surfaces agreed before payment
We do not sell leaderboard rank, Finder matching or positive review outcomes. Paid placement is labelled Sponsored.
Add your brand
Submit your brand details here. If you want products listed too, you can include the completed product CSV in the same submission.
Listing and sponsorship FAQ
The practical differences between a free directory listing and paid campaign placement.
How does the free listing work?
Submit the short form with your brand details. A square logo, shipping destinations, and any affiliate or reader-code details help us publish faster. If you want products listed too, you can download the product template and upload the completed CSV in the same submission. Product submission is optional and can be sent later. Free updates are best-effort and do not reserve campaign dates.
What is Product Spotlight?
Product Spotlight is a $199 one-off campaign for a launch or promotion. The package currently includes two newsletter placements, an optional giveaway, a 14-day sales or discount-hub placement when relevant, 14 days of leaderboard sponsorship credit, 90 days of clearly labelled Sponsored directory placement including a featured slot on agreed country pages, tracking where available and a short campaign report. Rankings and Finder matching remain independent.
Can Product Spotlight include a giveaway?
Yes. A reader giveaway can be included at no extra fee when it suits the campaign. The brand supplies and fulfils the prize, and we agree entry mechanics and timing before launch.
What is Brand Partner?
Brand Partner is $399 per year for ongoing clearly labelled Sponsored presence, including agreed country-page featured slots when inventory is available, priority launch and promotion support, recurring campaign opportunities when suitable, tracked links where available and periodic reporting.
Do paid packages affect rankings, Finder results or review conclusions?
No. Paid placement is labelled separately. Leaderboard calculations and Finder matching do not change because a brand pays, and an editorial review is not guaranteed to be positive. If the agreed deliverable is sponsored coverage rather than an independent review, it is labelled as sponsored.
How do I get started?
Use the form for a free listing. For Product Spotlight ($199) or Brand Partner ($399/year), email us with the product, launch or promotion you want to support. We confirm the package and timing before sending a payment link or invoice.
Choose the level of support you need
Start with a free listing, or tell us about the product, launch or promotion you want to support and we’ll confirm whether Product Spotlight or Brand Partner is the better fit.